In this interview she explains her motto ‘Work Hard, Snack Often’: “It means that it’s important to eat snacks but to also take creative snacks as well: to read a book, take a walk around the park, bake a cake, etc. (..) I think it’s really important to step away from the computer and do other things you enjoy. It really comes back to you and helps you be a better creative thinker.”
Working hard she definitely does. As a letterer she has worked for clients such as Starbucks and Samsung, she has a stationary line and she recently published a book.
One of her ‘creative snacks’ is the Ex Boyfriend Tears project. This business, born out of a Beyonce overload and a post-it note (as explained in her about page) is going remarkably well. She sells wholesale and exgirlfriendtears.com is in the works. There were drinking glasses, shot glasses and mugs to fill up with ex boyfriends tears, but those are all sold out already.
Another one of her side-projects which I personally adore is willletterforlunch.com. She letters menus all around New York in exchange for whatever delicious they have on offer on that said menu. She posts both her work and describes her lunch here. Doesn’t this just make you want to move to NYC, become a letterer, snack all day and basically become Lauren Hom!? Work hard snack often guys!